What Color Is #BD5313?

#BD5313 exists as a deep entry in the orange color family. Its RGB composition (189, 83, 19) reveals a blended profile where orange characteristics emerge from the channel ratios. Perceived brightness lands at 107/255.

Color Meaning of #BD5313

The orange spectrum communicates creativity, enthusiasm, and warmth, and #BD5313 channels these associations through its deep intensity. This makes it a strategic choice when you want orange emotional cues delivered with authority and depth.

Where to Use HEX Code #BD5313

Map and location pin coloring for real-estate, logistics, or travel platform interfaces
Audio and video player progress tracks styled in deep orange for media-rich applications
Breadcrumb navigation highlights showing the user's current position in the site hierarchy
Dark-mode accent applications — test #BD5313 against charcoal and slate background surfaces
Newsletter template header bands that reinforce brand identity in every subscriber touchpoint
Game UI health bars, score displays, and HUD elements themed in orange tones

Similar HEX Color Codes

HEX Code #BD5313 in Design Systems

Implementing #BD5313 across platforms? Define it in a platform-agnostic format: { "value": "#BD5313", "type": "color" } in your design token JSON. Build pipelines export this to CSS custom properties, Swift UIColor, Kotlin Color, and Flutter Color objects — ensuring pixel-perfect consistency from Figma to production.

Accessibility: brightness 107/255 means this is a dark shade. WCAG recommends white or very light text on backgrounds this dark. For focus indicators and outlines, use a contrasting ${family} tint to meet the 3:1 non-text contrast rule.

FAQ About HEX Color Code #BD5313

What color is #BD5313?
#BD5313 is a deep orange color. In RGB terms, it combines 189 red, 83 green, and 19 blue — producing a tone that sits at 41% lightness in the HSL model.
Is #BD5313 a dark or light color?
With a perceived brightness of 107 on a 0-255 scale, #BD5313 is a dark color that requires light-colored text or elements placed on top of it. Use WCAG contrast tools to verify specific pairings.
What colors go well with #BD5313?
For maximum impact, pair #BD5313 with its complementary color (around 203° on the wheel). For softer harmony, try analogous hues at 53° and 353°. Neutrals tinted with orange undertones complete the palette.
Can I use #BD5313 for branding?
Absolutely — #BD5313 is well-suited for branding when orange aligns with your brand values. Its depth conveys authority and premium positioning. Test it across digital screens, print materials, and merchandise to ensure CMYK translation preserves the intended orange feeling.
How do I convert #BD5313 to other color formats?
#BD5313 converts to RGB(189, 83, 19) and HSL(23°, 82%, 41%). For print, calculate CMYK values relative to your printer profile. Use our HEX to RGB converter for instant conversions between any color format.