HEX Color Code #983530

Need a dependable deep red shade? #983530 provides consistent rendering across browsers and devices. Below: full conversion values, accessibility considerations, and complementary color options.

What Color Is #983530?

#983530 exists as a deep entry in the red color family. Its RGB composition (152, 53, 48) reveals a blended profile where red characteristics emerge from the channel ratios. Perceived brightness lands at 82/255.

Color Meaning of #983530

The red spectrum communicates energy, passion, and urgency, and #983530 channels these associations through its deep intensity. This makes it a strategic choice when you want red emotional cues delivered with authority and depth.

Where to Use HEX Code #983530

Map and location pin coloring for real-estate, logistics, or travel platform interfaces

Audio and video player progress tracks styled in deep red for media-rich applications

Breadcrumb navigation highlights showing the user's current position in the site hierarchy

Dark-mode accent applications — test #983530 against charcoal and slate background surfaces

Newsletter template header bands that reinforce brand identity in every subscriber touchpoint

Game UI health bars, score displays, and HUD elements themed in red tones

Similar HEX Color Codes

#A7443F

#7F1C49

#BB580D

Complementary orange tone for palette coordination

#C5625D

Nearby color value offering slightly different brightness

#CF0000

#577671

Adjacent shade useful for gradient transitions

#4D8000

Comparable yellow alternative with distinct character

HEX Code #983530 in Design Systems

Implementing #983530 across platforms? Define it in a platform-agnostic format: { "value": "#983530", "type": "color" } in your design token JSON. Build pipelines export this to CSS custom properties, Swift UIColor, Kotlin Color, and Flutter Color objects — ensuring pixel-perfect consistency from Figma to production.

Accessibility: brightness 82/255 means this is a dark shade. WCAG recommends white or very light text on backgrounds this dark. For focus indicators and outlines, use a contrasting ${family} tint to meet the 3:1 non-text contrast rule.

FAQ About HEX Color Code #983530

What color is #983530?

#983530 is a deep red color. In RGB terms, it combines 152 red, 53 green, and 48 blue — producing a tone that sits at 39% lightness in the HSL model.

Is #983530 a dark or light color?

With a perceived brightness of 82 on a 0-255 scale, #983530 is a dark color that requires light-colored text or elements placed on top of it. Use WCAG contrast tools to verify specific pairings.

What colors go well with #983530?

For maximum impact, pair #983530 with its complementary color (around 183° on the wheel). For softer harmony, try analogous hues at 33° and 333°. Neutrals tinted with red undertones complete the palette.

Can I use #983530 for branding?

Absolutely — #983530 is well-suited for branding when red aligns with your brand values. Its depth conveys authority and premium positioning. Test it across digital screens, print materials, and merchandise to ensure CMYK translation preserves the intended red feeling.

How do I convert #983530 to other color formats?

#983530 converts to RGB(152, 53, 48) and HSL(3°, 52%, 39%). For print, calculate CMYK values relative to your printer profile. Use our HEX to RGB converter for instant conversions between any color format.