#490099
A dark, vivid purple closely aligning with Darkblue.
About #490099
The hex code #490099 represents a beautifully specific shade of purple. If you're using CSS, you might find it aligns closely with Darkblue. In the RGB color space, it consists of 73 red, 0 green, and 153 blue.
Translating this color to physical media requires the CMYK color model. Its ink density profile breaks down to 52% cyan, 100% magenta, 0% yellow, and 40% black. This makes it a relatively light color when applied to physical surfaces.
From a UX and accessibility standpoint, contrast is paramount. To prevent eye strain, #FFFFFF text pairs best with this hex code. Be sure to check our contrast matrix below to see exactly how it performs against common backgrounds.
Color Space Conversions
HEX#490099
RGB73, 0, 153
HSL268.6°, 100.0%, 30.0%
CMYK52%, 100%, 0%, 40%
HSV268.6°, 100.0%, 60.0%
LAB22.7, 56.7, -64.0
XYZ8.5, 3.7, 30.4
Decimal4784281
Color Harmonies
Tints, Shades & Tones
Tints (Adding White)
Shades (Adding Black)
WCAG Contrast Accessibility
12.05:1
Text on #FFFFFF
AAA
1.74:1
Text on #000000
FAIL
11.51:1
Text on #F8FAFC
AAA
1.48:1
Text on #0F172A
FAIL
CSS Implementation
.bg-color {
background-color: #490099;
}
.text-color {
color: #490099;
}
.border-color {
border: 2px solid #490099;
}