Washington University

Washington University Color Palette

Explore how Washington University leverages its distinctive Red palette to stand out in the competitive university landscape. Every shade serves a strategic purpose.

Washington University Primary

HEX#A51417
RGB165, 20, 23

Washington University Accent

HEX#FFFFFF
RGB255, 255, 255

The Visual Identity of Washington University

Color Systems & Brand Psychology

Primary Hue

The signature #A51417 that defines Washington University was engineered for instant recognition. This Red shade performs consistently across university applications.

Industry Psychology

Red sits in a perceptual space associated with dependability and innovation. For Washington University's university audience, this creates an immediate sense of brand trustworthiness.

Strategic Usage

The Washington University design system specifies these colors for every touchpoint — from university product interfaces to environmental branding — with documented accessibility ratios for each combination.

UI Design & Application Guide

Thinking of using the Washington University color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.

Aa
Header One
HEX: #A51417 Primary Brand Color

When using #A51417 as a background, strict accessibility standards (WCAG) recommend using #FFFFFF for your typeface to ensure maximum readability.

Call to Action
Get Started
Button Component
Accent Usage
Use Washington University Red as a high-visibility accent color on clean white surfaces to draw attention.
Dark/Brand Background
Professional Tip: Designers using Figma or Adobe XD should create a specific color style named Washington University Primary to ensure consistency across all university mockups.

Technical Color Data Table

For developers and designers, accuracy is non-negotiable. Below are the precise conversions.

Color Name HEX Code RGB Values CSS Variable
Washington University Primary #A51417 rgb(165, 20, 23) var(--washington-university-primary)
Washington University Accent 1 #FFFFFF rgb(255, 255, 255) var(--washington-university-color-2)

CSS Implementation

Copy this CSS snippet to your :root to instantly implement the Washington University brand styles.

:root {
  --washington-university-primary: #A51417;
  --washington-university-color-2: #FFFFFF;
}

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Frequently Asked Questions

What is the exact HEX code for Washington University?
The primary hexadecimal color code for Washington University is #A51417. This code is verified for use in web and app design.
Is the Washington University brand color ADA Compliant?
It depends on the background. #A51417 must be checked against white or black text using a Contrast Ratio calculator. Generally, bright brand colors should only be used for buttons or large headings, not body text.

Related Tags

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