Tubi Color Palette
An in-depth exploration of the Tubi color system. See how this carefully calibrated Red palette drives brand recognition across streaming applications.
Tubi Primary
Tubi Accent
The Visual Identity of Tubi
Color Systems & Brand Psychology
Primary Hue
The foundation of the Tubi visual language is #FF6600. This Red tone was selected for its impact and memorability within the streaming category.
Industry Psychology
The Red spectrum triggers associations with competence, clarity, and credibility. For Tubi, this translates to a visual shorthand for industry leadership in streaming.
Strategic Usage
Tubi's color implementation is screen-first. Every hex value is tested for consistent rendering across iOS, Android, and web platforms, ensuring the streaming brand experience is seamless.
UI Design & Application Guide
Thinking of using the Tubi color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.
When using #FF6600 as a background, strict accessibility standards (WCAG) recommend using #111827 for your typeface to ensure maximum readability.
Tubi Primary to ensure consistency across all streaming mockups.
Technical Color Data Table
For developers and designers, accuracy is non-negotiable. Below are the precise conversions.
| Color Name | HEX Code | RGB Values | CSS Variable |
|---|---|---|---|
| Tubi Primary | #FF6600 | rgb(255, 102, 0) | var(--tubi-primary) |
| Tubi Accent 1 | #FFFFFF | rgb(255, 255, 255) | var(--tubi-color-2) |
CSS Implementation
Copy this CSS snippet to your :root to instantly implement the Tubi brand styles.
:root {
--tubi-primary: #FF6600;
--tubi-color-2: #FFFFFF;
}
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