Supercell Color Palette
Explore how Supercell leverages its distinctive Orange palette to stand out in the competitive gaming landscape. Every shade serves a strategic purpose.
Supercell Primary
Supercell Accent
The Visual Identity of Supercell
Color Systems & Brand Psychology
Primary Hue
The signature #FFC72C that defines Supercell was engineered for instant recognition. This Orange shade performs consistently across gaming applications.
Industry Psychology
Orange sits in a perceptual space associated with dependability and innovation. For Supercell's gaming audience, this creates an immediate sense of brand trustworthiness.
Strategic Usage
The Supercell design system specifies these colors for every touchpoint — from gaming product interfaces to environmental branding — with documented accessibility ratios for each combination.
UI Design & Application Guide
Thinking of using the Supercell color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.
When using #FFC72C as a background, strict accessibility standards (WCAG) recommend using #111827 for your typeface to ensure maximum readability.
Supercell Primary to ensure consistency across all gaming mockups.
Technical Color Data Table
For developers and designers, accuracy is non-negotiable. Below are the precise conversions.
| Color Name | HEX Code | RGB Values | CSS Variable |
|---|---|---|---|
| Supercell Primary | #FFC72C | rgb(255, 199, 44) | var(--supercell-primary) |
| Supercell Accent 1 | #000000 | rgb(0, 0, 0) | var(--supercell-color-2) |
CSS Implementation
Copy this CSS snippet to your :root to instantly implement the Supercell brand styles.
:root {
--supercell-primary: #FFC72C;
--supercell-color-2: #000000;
}
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