Etsy Color Palette
The Etsy brand owes much of its visual impact to this Red-rooted palette. Discover the hex codes that define one of retail's most recognized identities.
Etsy Primary
Etsy Accent
The Visual Identity of Etsy
Color Systems & Brand Psychology
Primary Hue
#F56400 is the primary Red anchor in the Etsy system. It was validated across retail use cases for both emotional impact and technical reproducibility.
Industry Psychology
The psychological weight of Red tones — authority without aggression, confidence without coldness — aligns precisely with Etsy's retail brand promise.
Strategic Usage
For Etsy, color consistency is brand equity. Every retail application — mobile, web, retail, packaging — references these master hex values to maintain unified brand perception.
UI Design & Application Guide
Thinking of using the Etsy color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.
When using #F56400 as a background, strict accessibility standards (WCAG) recommend using #111827 for your typeface to ensure maximum readability.
Etsy Primary to ensure consistency across all retail mockups.
Technical Color Data Table
For developers and designers, accuracy is non-negotiable. Below are the precise conversions.
| Color Name | HEX Code | RGB Values | CSS Variable |
|---|---|---|---|
| Etsy Primary | #F56400 | rgb(245, 100, 0) | var(--etsy-primary) |
| Etsy Accent 1 | #000000 | rgb(0, 0, 0) | var(--etsy-color-2) |
CSS Implementation
Copy this CSS snippet to your :root to instantly implement the Etsy brand styles.
:root {
--etsy-primary: #F56400;
--etsy-color-2: #000000;
}
Explore Related Brand Palettes
Compare Etsy with other top brands in our database.