Burlington Color Palette
The Burlington palette builds on Red foundations to create instant brand recognition. Learn how these specific hex values shape perception in retail markets.
Burlington Primary
Burlington Accent
The Visual Identity of Burlington
Color Systems & Brand Psychology
Primary Hue
Burlington anchors its brand system with #E4002B, a Red hue that balances approachability with authority for retail audiences.
Industry Psychology
In retail branding, Red hues communicate specific values: precision, approachability, and modern sensibility. Burlington leverages this palette psychology deliberately.
Strategic Usage
Burlington maintains strict color governance. The palette is encoded as design tokens, ensuring pixel-perfect brand reproduction across all retail digital and print channels.
UI Design & Application Guide
Thinking of using the Burlington color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.
When using #E4002B as a background, strict accessibility standards (WCAG) recommend using #FFFFFF for your typeface to ensure maximum readability.
Burlington Primary to ensure consistency across all retail mockups.
Technical Color Data Table
For developers and designers, accuracy is non-negotiable. Below are the precise conversions.
| Color Name | HEX Code | RGB Values | CSS Variable |
|---|---|---|---|
| Burlington Primary | #E4002B | rgb(228, 0, 43) | var(--burlington-primary) |
| Burlington Accent 1 | #FFFFFF | rgb(255, 255, 255) | var(--burlington-color-2) |
CSS Implementation
Copy this CSS snippet to your :root to instantly implement the Burlington brand styles.
:root {
--burlington-primary: #E4002B;
--burlington-color-2: #FFFFFF;
}
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