Alfa Romeo Color Palette
The Alfa Romeo brand owes much of its visual impact to this Red-rooted palette. Discover the hex codes that define one of auto's most recognized identities.
Alfa Romeo Primary
Alfa Romeo Accent
The Visual Identity of Alfa Romeo
Color Systems & Brand Psychology
Primary Hue
#9B0000 is the primary Red anchor in the Alfa Romeo system. It was validated across auto use cases for both emotional impact and technical reproducibility.
Industry Psychology
The psychological weight of Red tones — authority without aggression, confidence without coldness — aligns precisely with Alfa Romeo's auto brand promise.
Strategic Usage
For Alfa Romeo, color consistency is brand equity. Every auto application — mobile, web, retail, packaging — references these master hex values to maintain unified brand perception.
UI Design & Application Guide
Thinking of using the Alfa Romeo color palette in your next project? Here is a professional guide on how to apply these colors effectively for web and mobile interfaces.
When using #9B0000 as a background, strict accessibility standards (WCAG) recommend using #FFFFFF for your typeface to ensure maximum readability.
Alfa Romeo Primary to ensure consistency across all auto mockups.
Technical Color Data Table
For developers and designers, accuracy is non-negotiable. Below are the precise conversions.
| Color Name | HEX Code | RGB Values | CSS Variable |
|---|---|---|---|
| Alfa Romeo Primary | #9B0000 | rgb(155, 0, 0) | var(--alfa-romeo-primary) |
| Alfa Romeo Accent 1 | #FFFFFF | rgb(255, 255, 255) | var(--alfa-romeo-color-2) |
CSS Implementation
Copy this CSS snippet to your :root to instantly implement the Alfa Romeo brand styles.
:root {
--alfa-romeo-primary: #9B0000;
--alfa-romeo-color-2: #FFFFFF;
}
Explore Related Brand Palettes
Compare Alfa Romeo with other top brands in our database.